TopRanker vs Outranking

Both tools help you create SEO content. But they solve different problems.

Quick Comparison

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TopRanker

$29/month

Analyzes your existing content first, then generates articles only for gaps. Proactive anti-cannibalization.

  • check_circleProactive anti-cannibalization (before generation)
  • check_circle10+ article opportunities guaranteed
  • check_circleGoogle Search Console integration
  • check_circleWebhook integration (any CMS)
  • check_circleAll features included, no add-ons
edit_note

Outranking

$19-159/month

AI-powered content optimization with SEO scoring. Document-based workflow with content briefs.

  • check_circleAI-assisted optimization & SEO scoring
  • check_circle4-30 SEO documents/month
  • check_circleContent briefs generation
  • check_circleAutomatic internal linking
  • check_circleSERP Analysis & Keyword Research

Pricing Breakdown

Outranking uses a document-based model. TopRanker focuses on content gaps.

FeatureTopRankerOutranking StarterOutranking SEO WriterOutranking SEO Wizard
Monthly price$29$19$79$159
Content included10+ articles (gap-based)4 SEO docs15 SEO docs30 SEO docs
Team members1123
Cannibalization preventionProactive (before)cancelcancelcancel
Google Search Consolecheck_circlecancelcancelcancel
SEO scoringcheck_circlecheck_circlecheck_circlecheck_circle
Content briefscancelcheck_circlecheck_circlecheck_circle
Automatic optimizationcancelcancelcheck_circlecheck_circle
Internal linkingcheck_circlecancelcheck_circlecheck_circle
AI drafts10+ (gap-based)LimitedUnlimitedUnlimited
Webhook integrationcheck_circlecancelcancelcancel
SERP analysiscancelcheck_circlecheck_circlecheck_circle

Key Differences

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Gap Discovery vs Document Creation

TopRanker starts by analyzing your existing content to find what's missing. It tells you what to write.

Outranking helps you create and optimize individual documents. You decide what to write.

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Cannibalization: Built-in vs Not Available

TopRanker prevents cannibalization before it happens. We analyze your sitemap and only suggest topics you don't have.

Outranking doesn't offer cannibalization detection. You need to manually track which topics you've covered.

payments

Flat Pricing vs Document Limits

TopRanker is $29/month with 10+ articles based on your content gaps. Quality over quantity, no document limits.

Outranking charges $19-159/month with 4-30 SEO document limits. Need more? Upgrade to a higher tier.

integration_instructions

Automation vs Manual Workflow

TopRanker includes webhook integration to publish directly to any CMS. Full automation possible.

Outranking focuses on the writing experience with manual export. Good for hands-on content creators.

Which One Should You Choose?

check_circleChoose TopRanker if...

  • arrow_forwardYou have existing content and want to avoid cannibalization
  • arrow_forwardYou need help figuring out what to write next
  • arrow_forwardYou want predictable pricing without document limits
  • arrow_forwardYou use Google Search Console for real ranking data
  • arrow_forwardYou want to automate publishing with webhooks

check_circleChoose Outranking if...

  • arrow_forwardYou want real-time SEO scoring while you write
  • arrow_forwardYou need detailed content briefs for your team
  • arrow_forwardYou already know which topics to write about
  • arrow_forwardYou prefer a guided document-based workflow
  • arrow_forwardYou have a small budget and few content needs ($19/mo for 4 docs)

Ready to fill the gaps in your content?

Start with TopRanker and discover content opportunities you're missing. No credit card required.

Get Started — $29/month

Cancel anytime. No hidden fees.